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Friday, October 2, 2015 - 12:45pm - 1:30pm
Women Who Test Keynote
WWT4

It Was Never A Dress: How agile methodology inspired a project management software company to start a BIG conversation about women in technology and beyond!

In an effort to break down barriers and shift perceptions of women in technology—and all spaces—Axosoft used their tech superhero powers of collaboration, cross-functionality, and agility to offer up a radically reimagined women’s bathroom symbol. This new symbol has started an international conversation that is picking up STEAM! Since the campaign launched just one month ago, it has generated over 18 million impressions, received attention from every major media outlet, and is funding a scholarship at Arizona State University for a need-based student entering a STEAM (science, technology, engineering, arts, and mathematics) field.

In this lively talk, not one, but…TWO Axosoft superheroes, Lawdan Shoajee, CEO of Axosoft and Tania Katan, the instigator behind the #ItWasNeverADress campaign, shares tips for artful disruption inspired by agile methodology!

Tania Katan
Tania Katan, Axosoft

Tania Katan is an award-winning author and performer who believes in storytelling at all costs! Katan has performed her stories at the Edinburgh Festival Fringe, NPR, Comedy Central Stage, TEDx, and more. Her work has been written about in Huffington Post, TIME, BuzzFeed, GLAMOUR, New York Times, and others. Formerly a Curator of Literary and Performing Arts at SMoCA, Katan made the audacious leap into technology and is currently instigating the the #ItWasNeverADress campaign at Axosoft, because every rock star company needs a punk!

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Lawdan Shojaee
Lawdan Shojaee, Axosoft

Lawdan Shojaee is used to breaking boundaries. As the CEO of Axosoft, she has become one of the few women in the Phoenix Valley to head a tech company. She has a doctorate in Physical Therapy, and over 800 hours logged at the controls of a single-engine plane. She is passionate about paving the way for women in the tech, which is why her company created the viral campaign #ItWasNeverADress.

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