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Mobile Applications

Tutorials

TL Mobile App Usability and UX for Developers and Testers NEW
Philip Lew, XBOSoft
Tue, 06/09/2015 - 1:00pm

Today, many organizations are migrating to mobile while new organizations are adopting a mobile-first or mobile-only strategy. Because of the special characteristics of the mobile platform and its user base, usability and the user experience (UX) take on an increased emphasis. With SaaS-based business models, where users can pay by the month and switch applications in a heartbeat, user experience becomes paramount. Currently, there are no formal models describing UX. Philip Lew explains the definitions of usability and user experience, describes the connections between them, and explores evaluation methods you can use as the first step toward improving user experience on the mobile platform. Philip uses examples to illustrate the good, the bad, and the ugly of mobile UX to build a deeper understanding of how to improve your own app’s UX. Discover key principles for design and evaluation of usability. Develop a methodology for continuous improvement of your users’ experience.

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Concurrent Sessions

AW9 Comcast XFINITY Home: An Agile Case Study
Mark Hashimoto, Comcast
Wed, 06/10/2015 - 2:45pm

Today's mobile application development is a complex endeavor made more difficult by teams often working at cross purposes. Separation of roles and responsibilities leads to intricate technological and personnel dependencies that makes projects challenging. Mark Hashimoto shares personal insights and lessons learned during the agile development effort of Comcast XFINITY Home iOS and Android mobile apps. Mark suggests that defining system interfaces first allows client, server, and test teams to develop in parallel; limiting mobile UX reviews to objective matters rather than subjective opinions builds trust and respect; creating binary acceptance criteria removes sprint completion ambiguity; and adhering to disciplined meeting goals reduces wasted time. However, not all lessons learned were of a technical or procedural nature. Mark describes the human dynamics involved and the most common frustrations facing your team—too many meetings, rework caused by ambiguous mobile requirements, missed deadlines, and problems that arise from a lack of time.

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Keynotes

K3 Lean UX: Turn User Experience Design Inside Out
Jeff Patton, Jeff Patton & Associates
Thu, 06/11/2015 - 8:30am

It’s usually the finer points of the user experience (UX) design that separate good-enough software from really-great software. For companies launching new products or adding new capabilities, how well they understand their users and their needs differentiates the wild successes from the dismal failures. This is user experience design, and doing it well in the past took experienced specialists and lots of time. But the world has changed. Jeff Patton describes how Lean UX turns product design into a team sport in which everyone participates. Learn how Lean UX thinking breaks what we thought were good design rules. In Lean UX design, it’s OK to guess. It's OK for developers to talk to users. It’s OK for bad artists to design user interfaces. And, it’s OK to demonstrate half-baked ideas. You’d think that if we break all these rules, good user experience couldn’t possibly result—but it does. Jeff shares examples of how all this rule breaking is supported by a culture of experimentation and learning—and that makes all the difference.

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