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Thursday, October 3, 2013 - 4:15pm - 5:15pm
Keynote
K5

The Bounty Conundrum: Incentives for Testing

When you think of a bounty, do you think of Dog the Bounty Hunter, a reality series featuring a biker dude with a bad mullet, or maybe Django Unchained, Quentin Tarantino’s latest film about a slave-turned-bounty-hunter? Shaun Bradshaw doesn’t have a mullet and isn’t a movie star, but he has witnessed his fair share of bounty-style incentives used to motivate test teams to find more bugs, in hopes of improving software quality. But bounties can backfire—commonly referred to as the Cobra Effect—and create tension within a development organization without improving software quality. Join Shaun as he discusses alternate merit-based methods that can add a fresh take on incentivized testing and productivity. Learn why you should keep bonuses a surprise. Start to reward collaboration rather than competition. Understand how to use both subjective and objective measurements in your favor, and implement a rewards system that is “safe to fail.” Shaun explains these concepts and more in “The Bounty Conundrum.”

Shaun Bradshaw, Zenergy Technologies, Inc.

For the past fifteen years Shaun Bradshaw has helped clients improve the quality of their software by advising, instructing, and mentoring them in QA and test process improvement. His focus on effective testing and test management techniques, as well as practical metric implementations, creates demand for him as a consultant and frequent speaker at major QA and testing conferences. Shaun is well known for his topics on test metrics, the S-Curve, and the Zero Bug Bounce.

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