Requirements

Concurrent Sessions

W10 Inside the Mind of the 21st Century Customer

Alan Page, Microsoft

Wed, 06/24/2015 - 1:30pm

Testers frequently say that they are the voice of the customer or the customer advocate for their organization’s products. In some situations this can be a helpful mindset, but no matter how hard he tries, a software tester is not the customer. In fact, there is no one better suited to evaluate customer experience than the actual customer of your software. However, getting actionable feedback from customers can be time-consuming, difficult, and often too late to have any meaningful impact on the product. Alan Page shares his thoughts and a number of examples of how to get customer feedback quickly, how to make that feedback actionable, and how to use customer data to drive better software development and testing on any team—and for any product. In this fast-paced session of information and fun, Alan discusses product instrumentation, analysis techniques, reporting, A/B testing, and many other facets of customer feedback.

Keynotes

K3 Build the Right Product Right: Transitioning Test from Critiquing to Defining

Gerard Meszaros, FeedXL.com

Thu, 06/25/2015 - 8:30am

Do you find yourself with limited influence over what gets shipped on products you test? Is your report card on product quality often ignored? Do you think you can contribute more? Join Gerard Meszaros as he describes ways to transition from approaching quality with brute force testing to an enlightened and strategic perspective that will have real impact on product quality. Instead of criticizing the product, become an integral part of the development process and learn how you can help define what should be built. Gerard explores design for testability concepts and describes key testability requirements that will afford better, more efficient testing. He explains test design techniques that describe software functionality in layers of plain language tests. Gerard shows how a collaborative approach for building the right product results in much better outcomes from both quality and schedule perspectives. Stop rushing through multiple test-and-fix cycles that result in a less than quality product. Be part of the solution!