Skip to main content



TC Mobile App Project Kick Off: Get It Right the First Time
Jaimee Newberry, Independent Consultant
Tue, 04/14/2015 - 8:30am

The critical steps that need to happen before coding starts are all-too-often brushed over or skipped entirely. Join Jaimee Newberry as she discusses how to identify and gain buy-in and involvement from all the right stakeholders. Because user experience (UX) will make or break every new app, you have to get it right the first time. Jaimee explores brand/product voice and personality questions that help teams quickly map out the direction that affects everything—product experience, visual design, and timing of animations and transitions.

Read more


K2 Designing for Engagement
Jaimee Newberry, Independent Consultant
Wed, 04/15/2015 - 4:00pm

Do the products you’re creating engage users on an emotional level? Do you deliberately design in the personality and tone of your product? Are you thinking comprehensively about every touchpoint your product has with a user? Jaimee Newberry has been helping Fortune 500 companies and startups with their digital products for more than seventeen years. Through years of refinement, Jaimee knows how to create products that engage and empathize with users. Her abilities evoke client responses such as “You’ve earned our trust,” “You understand who we are,” and “Thank you.

Read more

Concurrent Sessions

T5 Mobile Application Dev and QA Testing with Simulated Environments
Wayne Ariola, Parasoft
Thu, 04/16/2015 - 1:00pm

Do you know that 63 percent of your users would be less likely to do business with you if they experience problems with your mobile application? To ensure top-notch user experience, you need to conduct thorough testing on unpredictable network conditions—even if testing components are unavailable. Wayne Ariola describes an innovative strategy of using simulated test environments to bring the behavior of system dependencies and network conditions under your direct control.

Read more