Security Testing

As mobile technologies penetrate our lives, the rate at which we generate and access data accelerates. Our mobile phones now have more memory than we thought we needed—and somehow we fill it up—and are repositories of important and private data. A recent study revealed that, due to concerns about personal information, more than half of mobile application users have uninstalled or decided not to install an application. So what does this mean for us? It means that no matter how great or how slick our app is, unless we give users the sense of security and privacy they want and deserve, we will fail to gain their trust. And because users are now more vocal than ever, trust is becoming a new currency that will drive end user uptake. Join Phil Lew to discover how we can foster trust in our apps. In this thought-provoking session, Phil reveals key elements and characteristics to enable us to design and evaluate a mobile application that generates end user trust.