Incorporating 360 Degree App Quality in Mobile Development
The exploding apps economy has increased the businesses’ need to have a strong mobile app presence. This has spurred a dramatic upward shift in mobile app development. Traditionally, testing has been done in the lab, replicating user environments and usage scenarios. However, that approach can be insufficient. Complementing in-the-lab manual and automated testing with testing in real user environments is a critical new component of mobile app development. Today, leveraging the right holistic mix of software testing tools, in-house testing and automation, mobile SDKs, analytics tied to ongoing user sentiment, and outside-the-lab testers can be the difference between mobile app success and failure. Roy Solomon provides information, analysis, and real world examples showing the benefits of a 360 degree, user-focused approach to app quality. Learn the science behind this approach, and what you can do to overcome the ever-present challenges of speed, cost, and risk to launch apps that users love.