Agile + DevOps West 2020 Concurrent Session : From Project to Product: Focusing on Creating Value

Conference archive


Thursday, June 11, 2020 - 10:00am to 11:00am

From Project to Product: Focusing on Creating Value

Agile and DevOps transformations have been key for speeding up software development via projects. But development is still often segregated from the business, and work is frequently prioritized based on making the project successful, not on what can bring the most value to the business and end-users. Agile and DevOps are not enough; a new approach is needed. Wendy Flowers will discuss why the gap between modern technical practices and the business is causing organizations to fail, and suggest a different way to think about what you're developing. Learn how managing work via the product, not the project, will optimize value creation across the entire organization.


Coaching organizations and seeing them realize they can be Agile and still maintain the necessary structure for compliance. Wendy Flowers has been a PMO director and agile coach which has provided her the insights and understanding the concerns organizations have around moving to a more agile approach, not falling back into old habits and scaling agile. Currently at Tasktop, Wendy helps organizations visualize their end to end value stream and improve their software delivery capability through the power of integration.