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Thursday, November 14, 2013 - 3:45pm - 5:00pm

Demystifying the Role of Product Owner

Have you ever wondered what makes a good Product Owner? It’s a broad and deep role that is often filled with a hodgepodge of differently skilled individuals. Many organizations struggle to understand its importance as they scale their agile transformations. What about exceptional Product Ownership? What does that entail? In this highly collaborative session, Bob Galen explores the Four Quadrants of Effective Product Ownership—Product Management, Project Management, Leadership, and Business Analysis. Each of these critical aspects of the Product Owner role supports the agile team. Together, they lead to well-constructed product backlogs with an emphasis on creating high quality and high value products. Leave this session with a better understanding of the breadth and depth associated with outstanding Product Owners, a newfound respect for how challenging the role is, and with immediate insights and actions for improving your organization’s Product Ownership.

Bob Galen, Velocity Partners

An agile methodologist, practitioner, and coach based in Cary, NC, Bob Galen helps guide companies in their adoption of Scrum and other agile methodologies and practices. Bob is a principal agile evangelist at Velocity Partners, a leading agile nearshore development partner; president of RGalen Consulting Group; and frequent speaker on software development, project management, software testing, and team leadership at conferences and professional groups.

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